A few tips for defining your visual identity
LOGO
A central element of your identity, your logo must express who you are, what you do and highlight the uniqueness that characterizes you. Don't forget to include a square pictogram for your favicon.
TYPOGRAPHY
Your typography must be consistent with your logo and your identity.
Choose 2 typefaces: one impactful for headlines, the other simple and legible for paragraphs.
COLORS
Choose between 2 and 5 colors.
2 or 3 neutral colors + 1 or 2 bright colors. The bright ones will add a touch of dynamism and catch the eye. Ideal for buttons, for example.
