The usefulness of the press page on your site
Today we're looking at the benefits of having a press page on your site.
The advantages of a "Press" page:
Give the media visibility: By having a "Press" page on your website, you give journalists and bloggers an easily accessible place to find information about your company and your business, such as press releases, photos, videos or biographies. This can increase your company's visibility and help you gain a presence in the media.
Build credibility for your company: If you have press releases, press articles, customer testimonials or awards that you can feature on your "Press" page, it can help build credibility for your company and give a better brand image.
Promote SEO: By issuing regular press releases or getting articles about your business in the media, you can increase the chances that your website will be cited or linked to from other sites. This can help improve your website's SEO and increase organic traffic.
Provide clear and accurate information: The "Press" page can also be used to provide clear and accurate information about your company, its mission, products and services. This can help your website visitors better understand what you do and what you can offer them.
In short, a press page on a website can be a valuable tool to increase your company's visibility, reinforce its credibility, improve its natural referencing and provide clear and precise information to your website visitors.
If you wish to add a press page to your Squarespace website, do not hesitate to contact us!